The Edge Blog
News, advice & local insight
Latest · September 28, 2026 · 3 min readSt. Petersburg Luxury Real Estate Trends: Fall 2026Waterfront homes selling in days, smart tech in demand, and new construction booming — here's what's driving St. Petersburg's luxury market this fall.
Zack ZonkerPresident Tampa Division
Market Trends & Insight · January 7, 2026 · 3 min readNew Hyatt House Project Signals Renewed Momentum Near Orlando’s Convention CoreA long-anticipated hotel development near the Orange County Convention Center is officially moving from concept to construction, underscoring renewed …
Real Estate · January 2, 2026 · 3 min readA Long-Stalled Corner Gets a $1 Billion Reset: What Ovation Orlando Means for Central FloridaFor years, the northeast corner of Interstate 4 and U.S. 192 has been one of the most visible examples of unrealized potential in Central Florida. The…
Real Estate · May 25, 2025 · 6 min readWhy Your First Investment Property Shouldn’t Be a Flip (And What to Do Instead)The allure is undeniable. You've binged the home renovation shows, calculated potential profits on the back of napkins, and mentally rehearsed your ow…
Living in Florida · May 24, 2025 · 4 min readGinnie Springs: Florida’s Ultimate Freshwater PlaygroundNestled in the heart of North Florida, about 40 minutes northwest of Gainesville, lies one of the Sunshine State's most magnificent natural treasures:…Press Releases · May 15, 2025 · 2 min readCENTURY 21 Edge Partners with Shilo.ai to Bring Real-Time AI Coaching to Real Estate Agents at Every Stage of Their CareerCENTURY 21 Edge partners with Shilo.ai to deliver real-time AI coaching that helps agents convert more leads and grow faster.
The 121% Podcast · May 15, 2025 · 1 min readCommercial Leasing: Legal Pitfalls, Leasing Strategy, and What Every Agent Needs to KnowWant to unlock the world of commercial leasing? In this episode of 121% Podcast , CENTURY 21 Edge’s Kevin Johnson sits down with real estate attorney …
The 121% Mindset · May 13, 2025 · 1 min readWho Loses When You Don't Show Up?When you don’t show up—when you hesitate, procrastinate, or shrink back—it’s not just your goals that suffer. It’s the customers you were meant to ser…
Living in Florida · May 2, 2025 · 6 min readCedar Key: The Tiny Florida Island That Time ForgotJust 50 miles southwest of Gainesville lies a slice of Old Florida that seems to exist in its own unhurried time zone. Cedar Key—population 700 on a b…
Real Estate · April 26, 2025 · 5 min readSwimming Pools: Dreamy, Pricey, and Sometimes a DealbreakerIn the Sunshine State, swimming pools are as quintessentially Floridian as palm trees and afternoon thunderstorms. With over 300 days of sunshine annu…
Listing Mastery · April 25, 2025 · 4 min readBreaking Into Luxury Real Estate: 7 Strategic Hacks for New AgentsYou've watched as luxury agents close multi-million dollar deals, drive high-end cars, and build impressive networks. The luxury real estate market is…
Living in Florida · April 24, 2025 · 5 min readThe Best Waterfront Dining Spots in Florida: Where Ocean Views Meet Unforgettable BitesFlorida's 1,350 miles of coastline isn't just a paradise for beachgoers and boaters—it's a dream destination for food enthusiasts seeking that perfect…Page 1 of 31Older →