The Edge Blog
News, advice & local insight
Listing Mastery · July 17, 2024 · 4 min readLeveraging Seasonal Markets: Timing Strategies for Maximum ExposureLet’s just say it: timing matters in real estate. Whether it’s spring flowers, summer moving trucks, or a pre-holiday scramble to close before the yea…
Mindset + Organization · July 16, 2024 · 4 min readOvercoming Call Reluctance: Practical Exercises for Real Estate ProfessionalsYou’ve got your CRM open. Your call list is sitting right there. Maybe you’ve even lit a productivity candle. And yet… you refresh your inbox instead.…
Selling + Negotiation Skills · July 15, 2024 · 3 min readNegotiating Repair Requests: Strategies for Preserving Deals and RelationshipsThe inspection came back. The buyer’s excited. The seller’s nervous. And there it is—the repair request. Suddenly, everyone’s optimism starts to feel …
Selling + Negotiation Skills · July 14, 2024 · 3 min readBuilding Value Beyond Price: How to Shift Focus from Commission to ServiceIt usually starts with a question that feels innocent—maybe even fair: “Will you lower your commission?” Whether it’s phrased gently or asked point-bl…
Selling + Negotiation Skills · July 12, 2024 · 4 min readMastering Virtual Showings: Techniques for Remote and Relocating BuyersThere was a time when the idea of a buyer purchasing a home without ever setting foot inside felt… a little wild. Then came Zoom, relocation surges, a…
Buying Commercial Property · July 11, 2024 · 4 min readUnderstanding CAP Rates When Purchasing Commercial Real EstateHave you ever been at a commercial real estate networking event when someone casually drops "It's trading at a 7.5 CAP" into conversation, and you smi…
Commercial Real Estate Basics · July 9, 2024 · 5 min readReading Commercial Property Listings: Decoding Industry TerminologyPicture this: You've decided to explore commercial real estate investment opportunities. You pull up some listings online, and suddenly you're drownin…
Financing Real Estate · July 8, 2024 · 6 min readBridge Loans in Commercial Real Estate: When Short-Term Financing Makes SenseIn the fast-paced world of commercial real estate, timing is everything. That perfect property opportunity doesn't always align with your permanent fi…
Investing in Commercial Real Estate · July 6, 2024 · 6 min readCommercial Real Estate Syndication: How to Pool Resources for Larger InvestmentsThe towering office building downtown. The sprawling shopping center has national anchor tenants. The gleaming new apartment complex is in the hottest…
Leasing Commercial Space · July 5, 2024 · 6 min readCommercial Lease Negotiations: 7 Terms Tenants Should Never OverlookThe excitement of finding the perfect commercial space for your business can quickly blind you to the fine print that might haunt you for years to com…
Managing Commercial Leases · July 3, 2024 · 7 min readTracking CAM Reconciliations: A Guide for Commercial LandlordsFor many commercial landlords, the annual CAM reconciliation process ranks somewhere between a root canal and an IRS audit on the pleasure scale. This…
Mindset + Organization · July 3, 2024 · 4 min readFrom Agent to Team Leader: Mindset Shifts Required for Successful GrowthThere’s a moment in many real estate careers where the question shifts from, “How do I get my next deal?” to “How do I build something bigger than me?…